Do you want to bring more high-value patients to your dental chair for lucrative treatments? Have you considered how much you are missing out on by not paying attention to the leaks in your marketing? The answers could mean the difference between a good life and the life that you want; the 3 Day Practice … Continue reading Are you using your patient lists to your best advantage?
To consistently grab the interest of your target market, you will need to use what’s called a marketing funnel. A marketing funnel is an automated engine that works for you around the clock to attract customers and builds your orthodontic practice. As you create content, that content is used online and offline to get your … Continue reading How to Build your Orthodontic Practice and Dominate using the Internet
Undoubtedly, if you want to stand out in a market brimming with qualified dentists and orthodontists, you have to separate yourself from the crowd, attract more high-value patients and find a way to have more free time at the same time. Possible? Totally, and here’s how: Specialise & Build Strong Relationships with Patients Brand positioning … Continue reading How to Become the Dominant Practice & Attract More High-Value Patients
That’s it. You created your own clinic for free time, so that you could be free to take holidays whenever you want and see the patients you want in the practice environment you always wanted. That was the plan. The reality is that when you started your practice, you realised you had to pay a certain … Continue reading How to Make More Money from Orthodontics and Have More Free Time (at the Same Time)
What is common among many people running a business is that they try to do everything on their own. At first, it may seem like a doable task, but somewhere along the line, you realise that it just won’t work for you. This is where automation steps in and allows you to Get Found, communicate, … Continue reading What Does a Totally Automated Practice Look Like?
As a dental practice you rely on your reputation, and most importantly, the proof of what you can actually deliver. You have your smile gallery, you have your testimonials, and you have in your portfolio before and after photos of your actual cases. Any self-respecting patient would be wanting to see exact examples of your work and proof of your competence. This is what you have to help compete against practices that don’t deliver what they say they will deliver.
Here are the 7 stages of the ideal customer lifecycle and how you can grow your practice by focusing on each of the 7 stages. So for continued sustained growth of your practice you need to work on improving all 7 lifecycle marketing processes.
The only way to manage all of this communication is through marketing automation.